We are SEBA. Technology and Finance, made real.

The perfect symbiosis of Technology, Blockchain and Banking – we at SEBA pursue the mission of redefining finance for the new economy by building a pioneering technological bridge between the digital and traditional asset worlds.

SEBA wants to enable professional individuals and companies as well as institutional clients to invest, safely keep, trade and borrow against digital and traditional assets, all in one place. For Swiss Blockchain companies SEBA will provide accounts and custody for fiat and digital assets. SEBA’s team aims to redefine finance and set new standards for security, transparency and performance. Currently, it consists of more than 60 experts in the area of technology, information security, Blockchain and finance.

With a FINMA banking and securities dealer licence, SEBA is able to close an important gap between the new digital economy and traditional banking. We believe that the proliferation of Distributed Ledger Technology (DLT) is leading to the formation of new markets and innovative ways of creating value. We see great potential in combining such technological advances with the proven elements of traditional banking. Regulation is crucial for the protection of investors – the idea of an integrated and supervised bank with focus on digital assets arose from the growing demand for investment alternatives and the increasing affinity for technology and process engineering. SEBA wants to enable professional individuals and companies as well as institutional clients to invest, safely keep, trade and borrow against digital and traditional assets, all in one place. For Swiss Blockchain companies SEBA will provide accounts and custody for fiat and digital assets. SEBA’s team aims to redefine finance and set new standards for security, transparency and performance. Currently, it consists of more than 60 experts in the area of technology, information security, Blockchain and finance.

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Who are the People at SEBA?

Our team represents a balance of genuine expertise in technology, information security and the crypto economy, coupled with banking talent that have been at the forefront of innovation in the industry.

Get to know our spirit

Michele Federici
Security Specialist
Short: “PS1DR3X”

How important are communities in coding and how do you improve your own coding skills?”

"I've always been a strong believer of knowledge sharing and I think that everything in the world can be improved through collaboration. It's no coincidence that most of the magical technologies that we have today are built on top of open source code. I started coding when I was really young and I never stopped learning. I think the best way to constantly improve is just to always be curious!"

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Alena Nicolai
Head of Risk
Short: AAA-Lena

“Low risk, more fun? How do you personally balance risk and opportunity?”

“My personal balance is often a mix of gut feeling and head decision. There were times when I set myself special private goals more often, e.g. to experience the most fantastic powder ski run on ski tours. My main goal at SEBA is to understand all risks as comprehensively as possible, to minimize them and to have fun at work.”

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Guido Rudolphi
Head Crypto Competence Center
Short: GuRu

How do you envision the Blockchain ecosystem in 20 years?

“We don’t have to ask ourselves what the future of Blockchain is, but rather how a future with Blockchain will look like. We are at the verge of a technical development which is bigger than anything we have seen so far. Blockchain will permeate our daily lives, and while our kids ask us how we lived without smartphones, our grandchildren will ask us how life without Blockchain was even possible.”

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Urs Bernegger
Head of Trading & Liquidity Management
Short: Master of Markets

Trading in 1984 vs. trading today – What has changed? After 35 years, what makes your profession still interesting to you?

“The technology has made a trader’s work much more efficient. It’s an exciting task to transfer technological advances from the foreign exchange market to the crypto space and act as a market maker helping customers navigate in this highly volatile but interesting environment.”

Who are the People at SEBA?

Get to know our spirit

Michele Federici
Security Specialist
Short: “PS1DR3X”

How important are communities in coding and how do you improve your own coding skills?”

Show more↓

Alena Nicolai
Head of Risk
Short: AAA-Lena

“Low risk, more fun? How do you personally balance risk and opportunity?”

Show more↓

Guido Rudolphi
Head Crypto Competence Center
Short: GuRu

How do you envision the Blockchain ecosystem in 20 years?

Show more↓

Urs Bernegger
Head of Trading & Liquidity Management
Short: Master of Markets

Trading in 1984 vs. trading today – What has changed? After 35 years, what makes your profession still interesting to you?

Show more↓

Our Executive Team

The executive team at SEBA is dedicated to upholding the company's core business principles: safety, transparency and performance.

Executive Management

Guido Buehler

Chief Executive Officer

Guido is a visionary whose expertise is grounded in global corporate finance. He is deeply proficient in banking, risk, asset and wealth management. Guido built and led large global teams at one of Switzerland’s largest banks, and had an influence shaping market infrastructure with the ECB and DTCC. Most recently, he founded award winning strategic advisory and risk & research firm B&B Analytics.

Philipp Baretta

Chief Finance & Risk Officer

Philipp is an expert in capital markets, investment delivery and risk management. His distinguished career spans over three decades, leading regional and global teams out of Zurich and New York with positions in FX trading, capital markets and UHNWI solutions at various major international banks.

Urs Bernegger

Head of Trading & Liquidity Management

Urs is an expert of global Foreign Exchange Markets. He has spent more than three decades building and managing voice and electronic trading businesses out of Switzerland and the US. Throughout his career, he has held senior banking management positions at two renowned Swiss banks.

Daniel Renner

Head of Asset & Wealth Management

Daniel is a global asset and wealth management specialist with a distinguished record in platform development, processes integration and new offering development. Most recently, he was Head Global External Asset Managers at one of the largest Swiss banks, where he was responsible for worldwide locations and the orchestration of new market entries.

Sibil Melliger

General Counsel

Sibil is a Swiss lawyer and compliance specialist with a post-graduate degree in business law (LL.M.) from UCLA School of Law, Los Angeles. Since being admitted to the bar in 2008, Sibil has had a distinguished legal career in both practice and financial services, most recently as Head of Legal of a Swiss private bank.

Thomas Nietlispach

Chief Operating Officer

Thomas is a passionate leader with more than 30 years of experience in the area of business development, business transformation, regulatory programs and digitalisation projects. His career includes positions as global head of a business unit, including Execution Services and Client Platforms at a major Swiss bank.

Tobias Klein

Chief of Staff

Tobias is an HR expert with experience in various industries and has accompanied the development of various businesses as an entrepreneur. Previously, he was a Managing Partner in a consulting firm specialising in the delivery of HR Strategy and Operations solutions. Tobias has led various HR projects as a strategic consultant to management teams.

Per Magnusson

Chief Technology Officer

Per is a financial technology leader with 20 years of experience. During his career at global Tier 1 investment and private banks in the UK and Switzerland, Per has led the development of trading technology infrastructures across multiple asset classes, built lean DevOps teams and implemented agile development processes.

Board of directors

Andreas Amschwand

Chairman of the Board

Andreas is a distinguished banker who played a vital role in the transformation of the global Foreign Exchange market and recently acted as a Board Member for Julius Baer Group. He is leading the Board of Directors.

Reto Kunz

Member of the Board

Reto is a distinguished and respected banker with deep aptitude in risk control. He will lead the Board in matters relating to risk.

Sébastien Mérillat

Founder and Member of the Board

Sébastien is one of the founders of SEBA Crypto AG and an astute entrepreneur and investor. He brings deep knowledge of entrepreneurship and technology to the Board.

Erich Ettlin

Member of the Board

Erich is a tax expert and certified public accountant who worked for more than 30 years at BDO, an international audit firm, as well as for a cantonal tax authority in leading positions. He acts as board member in several companies and is a member of the Swiss Parliament (Senat).

Urs Zulauf

Member of the Board

Urs is a regulatory and compliance specialist and former General Counsel and Executive Committee member of FINMA. He guides the SEBA Board in regulatory, legal and compliance matters.

Guy Schwarzenbach

Member of the Board

Guy is a global investor with an acute perspective on the requirements of multi-asset investors. His expertise augments proficiency in the areas of crypto and strategic business models.

Peter Gerlach

Member of the Board

Peter Gerlach is a distinguished banker who has been successfully running Bank Julius Baer’s global markets division for over a decade until recently and also served as an executive board member. He brings a broad knowledge of international wealth management expertise into the Board.

Francis Leung

Member of the Board

Francis has been an investment banker in Hong Kong for more than thirty years. He is known for his leading efforts to bring Chinese companies to the Hong Kong Stock Exchange and has been referred to as the “Father of the Red Chips”.

Jin Hian Goh

Member of the Board

Jin has worked in the healthcare industry for 14 years, including as Vice President of the Singapore Human Resources Institute, Council Member of the Singapore Medical Association and CEO of Gleneagles Hospital Ltd. He is currently Chairman of Cordlife Group Ltd. and CEO and Executive Director of New Silkroutes Group Ltd.